Steve is chief product officer at digital health company Rally Health, Inc. which is part of the Optum business of UnitedHealth Group. Rally’s Real Appeal digital weight loss program helps people lose weight and avoid weight-related illness. In 2020, the Real Appeal Diabetes Prevention Program (DPP) was awarded full recognition from the Centers for Disease Control and Prevention (CDC).
After years in which telemedicine’s promise was hampered by a widespread lack of adoption in the U.S., the coronavirus gave Americans what even the smartest telemedicine marketing could not: a compelling reason to shift certain kinds of care from in-person to virtual.
Employee wellness programs are on the rise and over 66% of the employers are expanding offerings in the next 3-5 years. Employers must also rethink how they approach prevention of weight management programs and their impact on chronic diseases.